Horror film research

Horror film research

 

Before starting our opening sequence we researched into what our target audience would be and what their favourite genre of film would be. We decided that if we were going to do a horror film then our target audience should be teenagers, but we had to have research to back this up.

 

We asked some of our peers various questions about horror films, including what genre they liked best, what type of horror they enjoyed and how often they watch horror films.

As well as doing our own primary research, we were able to collect graphs from online and evaluate them, helping to add to our final choice about which genre we should make our opening sequence.

We found out, while doing our research, that 29% of people liked psychological, 29% liked supernatural, 24% liked it to be a true story and 19% liked gorey horror films. In finding this out were able to come up with our story line. As part of our storyline we decided to include the teenagers telling horror stories in the woods. The horror story they told was based on a true story, which we found out teenagers liked. Our opening sequence is also based on a psychological storyline as the Ouija board can be seen as affecting people psychologically.

In deciding what genre our opening sequence would be, we asked some of our peers what their preferred genre of film was. As well as doing this, we were able to look on the internet and look at results other people had also collected. While looking at all the different results it was clear that horror stood out as peoples favourite. In order to attract our target audience (teenagers) we decided to make our opening sequence a horror film.

 

To decide what our target audience would be, we asked people of different ages what their preferred genre of film was. the majority of people we asked were the same age as us, teenagers. Many of them said that their preferred genre for a film was horror. In making our target audience teenagers we felt like we could relate to them and make an opening sequence that we would like, as well as catering for their needs.